Tequila
all you need to know …
Mar 23
Mar 06
Ideas that are memorable, most often are the ones that motivate.
When we think of everything items around us that are memorable—things that tug at our heartstrings—we find they can be fairly simple or everyday things. A red wagon that reminds us of our childhood, an old Mustang Fastback that reminds us of our adolescence, or even a perfume scent that reminds us of our first love. These triggers, simple though they may be, trigger great emotional responses that motivate us.
It is this reaction that we endeavor to illicit from our target audience.
Mar 05
About Exit Fifty (a.k.a. Terry Gherman)
Exit Fifty is where you can find Terry Gherman, graphic designer and illustrator… in a both a web space and a real space as I live in Fraser Heights just off Exit 50 (in Surrey—twenty minutes east of Vancouver, BC along Highway 1).
When I started off my design career, upon graduation from the Kwantlen University College Graphic Design Program in 1990, I immediately gained first-hand technical experience by working a year in the printing industry. I have since enjoyed 15 years as a Designer and Senior Art Director for Design One Graphics Group in Langley, BC.
